raise turn and/or bet flop

youre probably right, though he was probably empty

i would be flop it's perfect spot for him to bluff.

the game is very fast paced and he has seen very close to 100% flops
(he left now while I was writing this)
I dont think he was a very serious player. we played 45 mins and he lost $600. I check-called my way to almost all of it. He reraised minimum preflop almost all the time, I never reraised without a high pair because he literally didn't fold anything on the flop and I hate playing missed AK/AQ vs callers. but he loved to make overbets on river and never caught on to my check-calling style. this is what I like about hu, adapting to all sorts of styles. of course anyone could have adapted to this player's style, he was incredibly bad, I wish you could have seen it
easiest money ever

for this JJJJ hand I could probably have bet flop and he would have called, but by showing weakness I at least got him to make an air bet on the river